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Publisher J. Kennon has appointed Bill Cranford to serve as director of advertising and marketing for the St. Tammany News.
Cranford has more than 20 years in the newspaper industry. His first newspaper job was a sports photographer for his hometown weekly newspaper in Cheraw, S.C.
Most of his career has been spent as advertising director with The New York Times Company and The Post and Courier in Charleston, S.C.
Cranford is married to Linda Ely from St. Petersburg, Fla., and they have three children, an 18-year-old son, Cooper, a 13-year-old Chesapeake Bay retriever and a 2-year-old black and tan Bloodhound.
After consulting in the newspaper industry, Cranford is excited to be in St. Tammany Parish, working with local customers.
“There is nothing better than working with local small and medium sized merchants to grow their business” Cranford said.
“Local owners have put a lot of sweat equity into their business and helping them is so rewarding. I not only like working with local merchants, but I support local businesses in my shopping, everything from art to butterbeans,” he said.
Cranford has served on many boards and organizations, including the Newspaper Association of America, Southern Classified Managers Association, North Carolina/South Carolina Classified Managers, Executive Association of Greater Charleston, South Carolina Press Association, Lowcountry Tennis Association and Trident United Way.
