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Jim Keyes, digital sales manager for Territorial Newspapers in Tucson, has been named digital media sales manager for Wick Communications Company.
Keyes fills a new revenue position in the company and will work closely with Christian Ramirez, who, as digital media manager, handles web technology for the company. Keyes will report to Cindy Hefley, advertising director for Wick Communications Company. Keyes takes on his new role effective immediately.
“Jim has already traveled to several Wick locations to help build digital sales,” Hefley said. “Every time Jim travels, we see good results and hear positive feedback from those who work with him. Jim is an experienced trainer and mentor to the sales staff and managers”.
In late 2011, Keyes joined Territorial Newspapers. Before that, he worked at the Santa Fe New Mexican as digital sales manager. There, he helped lead a website redesign and increase online revenue by 35 percent in an eight months. Prior to that, Keyes worked at Tucson Newspapers Inc., as a senior online specialist.
Keyes graduated from the University of Arizona with a bachelor’s degree in marketing.
He and his wife, Lorenza, will continue to live in Tucson.
